Monthly Archives: December 2011

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Branding Ideas Applied to Presentations

Posted on by Geoff Munn

Communicating an idea – tips from a branding prespective Continue reading

If It’s Hard To Read, It’s Hard To Do

Posted on by Geoff Munn

People perceive hard to read text as being hard to do in reality. Continue reading

10 Useful Usability Findings and Guidelines

Posted on by Geoff Munn

10 very interesting guidelines to usability. Continue reading

Functional Requirements

Posted on by Geoff Munn

The functional requirements should reflect the level of risk and uncertainty of the project. Continue reading

EU To Require All Public Data To Be Open

Posted on by Geoff Munn

The EU will require all public data to be open. Continue reading

Managing Innovation

Posted on by Geoff Munn

‘Innovation consultants’ are complaining that their clients aren’t taking enough risks. Continue reading

Why Burying Sign Up Buttons Helps Get More Sign Ups

Posted on by Geoff Munn

When you leave the ‘sign up’ button off the main page, you actually get more sign ups. Continue reading

Agile Design

Posted on by Geoff Munn

Agile design isn’t as radically different as some people would have you believe. Continue reading

The $300 Million Button

Posted on by Geoff Munn

Don’t give users reasons why they should stop buying things from your site. Continue reading

Consuming News on Mobile Devices

Posted on by Geoff Munn

The Weather Channel had 1.3 billion page views on mobile 1.1 billion online page views in October 2011. They predict mobile activity will will surpass TV in “less than two years.” Continue reading

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